Workflow Automation

How to Build Photoshop Brushes That Actually Behave Inside Your Actions
Brushes & Tools

How to Build Photoshop Brushes That Actually Behave Inside Your Actions

There’s a specific kind of frustration that hits when you run a batch action overnight, come back in the morning, and find that 200 files stopped processing at step 14 because a brush stroke looked completely wrong at a different canvas resolution. The opacity was off, the size was relative to nothing useful, and the texture that looked great at 3000 pixels wide was basically invisible at 1500. I’ve had that moment more than once, and it taught me something most brush tutorials skip entirely: brushes built for manual painting and brushes built for automated workflows are not the same thing, and they shouldn’t be designed the same way.

From One Edit to Thousands: How to Build Photoshop Actions and Droplets That Actually Save Time
Video Tutorials

From One Edit to Thousands: How to Build Photoshop Actions and Droplets That Actually Save Time

I built my first Photoshop action at 26 and I have not manually repeated a task since. That is not an exaggeration - I keep a spreadsheet. Right now it sits at over 2,400 hours saved across fifteen years of studio and consultancy work. So when I came across Vicki Taufer’s segment on actions and droplets in her CreativeLive tutorial on pets and people photography, I watched it twice. Not because the concepts were new to me, but because Vicki explains the mental model behind actions in a way that finally makes the whole system click for photographers who have been avoiding it.

Turn Any Multi-Layer Photoshop Look Into a One-Click Preset Using Color Lookup Tables
Video Tutorials

Turn Any Multi-Layer Photoshop Look Into a One-Click Preset Using Color Lookup Tables

Client work has a way of forcing efficiency. When you’re juggling color-grading across a product catalog for an ad agency, rebuilding three-adjustment-layer looks from scratch for each new shoot stops being an inconvenience and starts costing real money. For years, the standard answer to “can I save this whole look as one preset?” was a frustrating no. You could save individual adjustment layer presets, sure, but the moment your look depended on a curves layer, a hue/saturation layer with a blend mode change, and an opacity tweak stacked together, you were on your own.

How to Record Photoshop Actions from Scratch (And Finally Stop Forgetting Your Own Techniques)
Video Tutorials

How to Record Photoshop Actions from Scratch (And Finally Stop Forgetting Your Own Techniques)

There’s a specific kind of frustration that hits when you’ve developed a technique you genuinely love, used it a dozen times, and then six weeks later you’re staring at a blank canvas trying to reconstruct it from memory. That used to happen to me constantly in my early studio years. I’d nail a color treatment on a campaign, close the file, and by the next job, half the steps were gone.

How to Record a Photoshop Action and Batch Process an Entire Folder of Images
Video Tutorials

How to Record a Photoshop Action and Batch Process an Entire Folder of Images

I built my first Photoshop Action at 26 and I have not manually repeated a multi-step edit since. That sounds like an exaggeration but I track this stuff obsessively, and the number currently sits at over 2,400 hours saved across my career. So when someone asks me why Actions are worth learning, I don’t give them a philosophical answer. I give them a number. The specific workflow I want to walk you through today comes from a tutorial by Aaron Nace over at PHLEARN.

Build Once, Retouch Forever: Creating an AI-Powered Adaptive Portrait Preset in Lightroom
Video Tutorials

Build Once, Retouch Forever: Creating an AI-Powered Adaptive Portrait Preset in Lightroom

If there is one thing fifteen years in commercial photography has taught me, it is that the tasks you repeat most often are the ones worth eliminating first. Portrait retouching is my clearest example. Every shoot comes with the same list: smooth the skin a touch, pop the eyes slightly, add a little life to the lips, deepen the hair. The adjustments are almost always the same. The execution, until recently, was manual every single time.

How I Build Custom Photoshop Brushes That Actually Work Inside Actions
Brushes & Presets

How I Build Custom Photoshop Brushes That Actually Work Inside Actions

Last year I was building a retouching action for a mid-sized e-commerce client who needed consistent skin softening applied across several thousand product shots. The action worked beautifully in testing. Then I handed it off to a junior editor on their team, opened the results two days later, and found that the softening brush strokes were painting at 40 pixels on their machine instead of the 400 pixels I’d set on mine.

How Photoshop Actions Actually Work (And Why Most People Build Them Wrong)
Tutorials & Workflows

How Photoshop Actions Actually Work (And Why Most People Build Them Wrong)

The first action I ever built was embarrassing. I was 26, working in a commercial studio, and I’d just spent an afternoon doing the same sequence of steps on 60 product images: flatten, convert to sRGB, sharpen, resize to 2000px on the long edge, save as JPEG at quality 10. Sixty times. By hand. I recorded the action that evening, ran it on the next batch in about four minutes, and felt like I had unlocked something the rest of the industry was hiding from me.

Photoshop Droplets: The Batch Processing Tool You're Probably Ignoring
Workflow Automation

Photoshop Droplets: The Batch Processing Tool You're Probably Ignoring

A few years into running my own post-production consultancy, I took on a project that nearly broke me: 500 product shots for an e-commerce client, all needing the same sequence of adjustments. Resize to 2000px on the long edge, sharpen, convert to sRGB, export as JPEG at quality 9. Straightforward stuff. But at the volume they needed, and on a Friday afternoon deadline, “straightforward” stops feeling that way fast. I finished the job, but I also spent the following weekend building a system that meant I’d never sit through that particular grind again.

How to Build Custom Photoshop Brushes That Actually Work Inside Actions
Brushes & Tools

How to Build Custom Photoshop Brushes That Actually Work Inside Actions

Last spring I was setting up a new dodging-and-burning action for a cosmetics client, one of those workflows where consistency really matters because the same action runs across 300 product shots in a single batch. The action broke on the third image. Not a layer issue, not a color mode conflict. The brush I had defined for the Healing Brush step had a texture applied that referenced a pattern the client’s machine didn’t have loaded.

Stop Applying the Same Edits Manually: How Custom Lightroom Presets Fix Your Starting Point Problem
Video Tutorials

Stop Applying the Same Edits Manually: How Custom Lightroom Presets Fix Your Starting Point Problem

Every editor has a version of this problem. You open a raw file, and before you even really look at it, your hands are already moving. Lens correction. Remove chromatic aberration. Enable profile corrections. Slight vignette. Bump vibrance, pull back saturation a touch. Add sharpening. Clip the highlights. Lift the shadows. You do it so automatically it barely registers as thinking anymore. For me, working through large product shot batches for e-commerce clients, that kind of robotic repetition used to eat 20 to 30 minutes per session before I’d even made a single creative decision.

Why Your Photoshop Presets Are Probably Fighting Your Workflow (And How to Build Ones That Don't)
Workflow Optimization

Why Your Photoshop Presets Are Probably Fighting Your Workflow (And How to Build Ones That Don't)

The first time I realized my presets were working against me, I was three hours into a 200-image e-commerce job for a Chicago ad agency. I’d built what I thought was a bulletproof export action: sharpen, resize to 2000px on the long edge, convert to sRGB, save as JPEG at quality 10. Clean. Logical. The problem was the client’s web platform wanted 1600px, their email team wanted 800px, and their print vendor wanted TIFFs at 300 DPI.