Stop Applying the Same Edits Manually: How Custom Lightroom Presets Fix Your Starting Point Problem

Stop Applying the Same Edits Manually: How Custom Lightroom Presets Fix Your Starting Point Problem

Every editor has a version of this problem. You open a raw file, and before you even really look at it, your hands are already moving. Lens correction. Remove chromatic aberration. Enable profile corrections. Slight vignette. Bump vibrance, pull back saturation a touch. Add sharpening. Clip the highlights. Lift the shadows. You do it so automatically it barely registers as thinking anymore. For me, working through large product shot batches for e-commerce clients, that kind of robotic repetition used to eat 20 to 30 minutes per session before I’d even made a single creative decision.