Automation

Photoshop Droplets: The Automation Tool You're Probably Ignoring
Workflow Automation

Photoshop Droplets: The Automation Tool You're Probably Ignoring

A few years back I took on a product photography contract for a mid-sized e-commerce brand. Three hundred SKUs, white background, consistent color profile, two export sizes each. Six hundred files total. The client needed them in 48 hours. I’d built the action sequence over the weekend before, tested it on a sample set, and felt good going into Monday morning. What I hadn’t planned for was how many times I’d need to manually trigger that action, folder by folder, because I’d set it up as a standard batch process through Photoshop’s automation menu rather than as a droplet.

How I Built a Batch System That Processed 500 Product Shots in One Afternoon
Workflow Automation

How I Built a Batch System That Processed 500 Product Shots in One Afternoon

There’s a specific kind of misery that comes from doing the same Photoshop crop 200 times in a single day. I know because I lived it. Early in my career, before I understood what Photoshop could actually do for me, I sat in a studio chair for eight hours resizing product images one at a time, clicking File > Export, typing a filename, clicking Save, and doing it again. By image 140, I had started making errors.

Where AI Fits Into Your Creative Workflow (And Where It Doesn't)
News

Where AI Fits Into Your Creative Workflow (And Where It Doesn't)

The Tool Question We Keep Getting Wrong There’s been a lot of hand-wringing lately about artificial intelligence in creative work. I get it—there’s legitimate philosophical territory here about authorship and craft. But I’ve noticed we’re often framing this as a binary choice when the reality is much more nuanced, especially when you’re thinking about your actual day-to-day editing workflow. Let me be direct: I use AI tools. Not because I’m trying to skip the hard parts of being a photographer or designer, but because I’m pragmatic about what saves me time on repetitive tasks.

What AI-Generated Cinema Means for Digital Creators Using Presets and Actions
News

What AI-Generated Cinema Means for Digital Creators Using Presets and Actions

AI Takes Center Stage at Tribeca The upcoming Tribeca Film Festival is making headlines for premiering something genuinely unprecedented: a full-length feature film created entirely through AI generation. No human actors. No traditional cinematography. Just machine learning and algorithms doing the heavy lifting from start to finish. When I first heard about this, my immediate thought wasn’t just about filmmaking—it was about what this signals for all of us working in digital content creation spaces.

How I Built a Batch Automation System That Processed 500 Product Shots in One Afternoon
Workflow Automation

How I Built a Batch Automation System That Processed 500 Product Shots in One Afternoon

The job came in on a Thursday. Five hundred product images, all needing the same treatment: background removal, shadow drop, color correction to a specific brand profile, resize to 2000x2000 at 72dpi, and export as sRGB JPEGs under 500KB each. The client needed them by Monday morning. A few years ago, that would have meant a miserable weekend. Instead, I had them done by 4pm Friday and spent the rest of the afternoon with my kids.

What Disney's Facial Recognition Lawsuit Means for Photo Workflows
News

What Disney's Facial Recognition Lawsuit Means for Photo Workflows

The Disney Case: What’s Actually Happening I’ve been following a developing legal situation that’s caught my attention—and honestly, it should catch yours too. Disney is facing a class action lawsuit centered on their use of facial recognition technology throughout their theme parks. The core complaint? Visitors aren’t getting clear enough notice that their faces are being scanned and processed. Now, on the surface, this might seem disconnected from what we do here—optimizing Photoshop workflows and discussing presets.

Building Custom Presets That Actually Stick: My Framework for Reusable Photoshop Workflows
Workflows

Building Custom Presets That Actually Stick: My Framework for Reusable Photoshop Workflows

Building Custom Presets That Actually Stick: My Framework for Reusable Photoshop Workflows I’ve been using Photoshop for over a decade, and I can tell you with confidence: most people build presets wrong. They create them once, use them twice, and then forget they exist. The difference between a preset that gathers dust and one that genuinely transforms your workflow comes down to intentionality and testing. Why Your Current Presets Probably Aren’t Working Let me be honest.

Workflow Tools That Actually Save Time in Photoshop
Optimization

Workflow Tools That Actually Save Time in Photoshop

I’ve tested dozens of workflow tools over the years, and I’m genuinely excited to share what actually works. Too many articles gloss over the friction points, but I’m going to be honest: some tools promise the world and deliver frustration. Others quietly solve problems you didn’t know you had. Script Panel vs. Actions Panel: When to Use Each Here’s something that trips people up constantly. Photoshop’s native Actions panel works beautifully for linear, repetitive tasks—but it has hard limits.

5 Workflow Automations That Save Professional Photographers Hours
Workflow

5 Workflow Automations That Save Professional Photographers Hours

I track my editing time. Not because I’m obsessive, but because time is money when you’re running a photography business. Last year I automated five recurring tasks and recovered roughly 12 hours per week. Here’s each one and exactly how to set it up. 1. Multi-Format Export (Saves ~2 Hours/Week) Every delivered shoot needs files in multiple formats: full-resolution TIFF for the client, 2000px JPEG for web galleries, 1080px JPEG for social media.

What Are Photoshop Actions and Why Should You Care
Actions

What Are Photoshop Actions and Why Should You Care

If you’ve ever applied the same edits to ten photos in a row — same curves adjustment, same sharpening, same resize — you’ve done work a computer should be doing for you. That’s exactly what Photoshop Actions solve. Actions in Plain English A Photoshop Action is a recorded sequence of steps that you can replay with one click. Think of it as a macro. You hit record, perform your edits, hit stop, and Photoshop saves every step.

The Best Workflow Tools That Changed How I Build Photoshop Actions
Workflow Optimization

The Best Workflow Tools That Changed How I Build Photoshop Actions

I’ve spent the last five years building Photoshop actions for designers, and I can tell you honestly: the right tools don’t just save time—they fundamentally change what’s possible in your workflow. I’m talking about going from manually recording actions to architecting complex, intelligent workflows that handle edge cases and variations automatically. Why Generic Tools Aren’t Enough When I started, I tried using only Photoshop’s native action recorder. It works fine for simple tasks—apply a filter, resize, export.

How to Record Complex Multi-Step Actions
Actions

How to Record Complex Multi-Step Actions

Recording a simple Photoshop action is straightforward — hit record, do your steps, hit stop. But complex multi-step actions that work reliably across different images require planning and a few techniques most people skip. Plan Before You Record The biggest mistake is hitting the record button and figuring it out as you go. Complex actions need a written plan. Open a text file and list every step in order. Note which steps need user input (like selecting an area) and which should run automatically.