Export Workflow

Why Your Photoshop Export Settings Are Quietly Destroying Your Workflow
Workflow Optimization

Why Your Photoshop Export Settings Are Quietly Destroying Your Workflow

The first time I lost a client over export settings, I didn’t even realize that’s what had happened. I’d delivered 80 retouched product images for a mid-size e-commerce brand, everything looked great on my end, and then their developer came back three days later saying half the files were too large for their CMS and the color profiles were wrong for web. I had to re-export the entire job manually, one file at a time, because I’d never bothered to build a proper export action.

Why Your Photoshop Export Settings Are Quietly Destroying Your Workflow (And How to Fix Them With Actions)
Workflow Optimization

Why Your Photoshop Export Settings Are Quietly Destroying Your Workflow (And How to Fix Them With Actions)

The first time I lost a client file to a bad export, it wasn’t because I made a careless mistake. It was because I trusted a manual process I’d done a hundred times before. A 47-image e-commerce shoot, resized and sharpened by hand, delivered at the wrong color profile because I’d forgotten to convert one batch from Adobe RGB to sRGB. The client’s web team caught it. I didn’t. That was thirteen years ago, and I’ve been building automated export workflows ever since.