Batch Processing

How Photoshop Actions Actually Work (And Why Most People Build Them Wrong)
Tutorials & Workflows

How Photoshop Actions Actually Work (And Why Most People Build Them Wrong)

The first action I ever built was embarrassing. I was 26, working in a commercial studio, and I’d just spent an afternoon doing the same sequence of steps on 60 product images: flatten, convert to sRGB, sharpen, resize to 2000px on the long edge, save as JPEG at quality 10. Sixty times. By hand. I recorded the action that evening, ran it on the next batch in about four minutes, and felt like I had unlocked something the rest of the industry was hiding from me.

Stop Editing Scared: Jared Platt's Lightroom Workflow Philosophy That Changed How I Shoot
Video Tutorials

Stop Editing Scared: Jared Platt's Lightroom Workflow Philosophy That Changed How I Shoot

I used to know photographers who would hesitate before pressing the shutter. Not because the light was wrong or the composition needed adjusting, but because they were already dreading the edit. That particular flavor of creative paralysis is more common than anyone admits, and it quietly kills good photographs before they ever get taken. When I first started moving into consultancy work after years in commercial studios, I saw this pattern constantly, especially with wedding and portrait shooters drowning in delivery backlogs.

Photoshop Droplets: The Batch Processing Tool You're Probably Ignoring
Workflow Automation

Photoshop Droplets: The Batch Processing Tool You're Probably Ignoring

A few years into running my own post-production consultancy, I took on a project that nearly broke me: 500 product shots for an e-commerce client, all needing the same sequence of adjustments. Resize to 2000px on the long edge, sharpen, convert to sRGB, export as JPEG at quality 9. Straightforward stuff. But at the volume they needed, and on a Friday afternoon deadline, “straightforward” stops feeling that way fast. I finished the job, but I also spent the following weekend building a system that meant I’d never sit through that particular grind again.

How I Built a Photoshop Automation Script That Processes 500 Product Shots While I Drink Coffee
Workflow Automation

How I Built a Photoshop Automation Script That Processes 500 Product Shots While I Drink Coffee

There’s a specific kind of misery that comes from doing the same crop 200 times in a row. I know this because I lived it, about twelve years ago, on a catalog shoot that ran long and left me alone in the studio at 11pm with a folder full of raw files and a deadline that didn’t care about my feelings. Every image needed the same treatment: crop to 2:3, resize to 1200px on the long edge, sharpen at 0.

The Workflow Tools I Actually Use After 15 Years of Commercial Post-Production
Workflow & Automation

The Workflow Tools I Actually Use After 15 Years of Commercial Post-Production

The first time I manually cropped and resized the same image 200 times in a single day, I didn’t get angry. I got methodical. I spent that evening learning Photoshop scripting, built an action the next morning, and ran the whole batch in under four minutes. That was fifteen years ago. I haven’t repeated a manual task since — at least not without asking myself whether a tool should be doing it instead.

The Workflow Tools Actually Worth Installing (After 15 Years of Testing Bad Ones)
Workflow Tools

The Workflow Tools Actually Worth Installing (After 15 Years of Testing Bad Ones)

The Hidden Cost of “Just Doing It Manually” Last spring I was onboarding a freelancer to help with overflow work from an e-commerce client. She was talented, fast, detail-oriented. And she was doing every single background removal by hand, one at a time, in a 200-image product catalog. Not because she didn’t know better tools existed, but because nobody had ever sat her down and shown her what was actually available.

Photoshop Droplets: The Automation Tool You're Probably Ignoring
Workflow Automation

Photoshop Droplets: The Automation Tool You're Probably Ignoring

A few years back I took on a product photography contract for a mid-sized e-commerce brand. Three hundred SKUs, white background, consistent color profile, two export sizes each. Six hundred files total. The client needed them in 48 hours. I’d built the action sequence over the weekend before, tested it on a sample set, and felt good going into Monday morning. What I hadn’t planned for was how many times I’d need to manually trigger that action, folder by folder, because I’d set it up as a standard batch process through Photoshop’s automation menu rather than as a droplet.

Beyond Actions: How Photoshop Automation Scripts Actually Work (And Why I Use Both)
Workflow & Automation

Beyond Actions: How Photoshop Automation Scripts Actually Work (And Why I Use Both)

I learned to write scripts the hard way. A client sent over 200 product images that all needed the same crop, the same canvas size, the same file naming convention. I spent the entire first day doing it by hand. Somewhere around image 140, I made a crop error and had to go back. That evening I opened a JavaScript reference guide and didn’t go to bed until I had something that worked.

How I Built a Batch System That Processed 500 Product Shots in One Afternoon
Workflow Automation

How I Built a Batch System That Processed 500 Product Shots in One Afternoon

There’s a specific kind of misery that comes from doing the same Photoshop crop 200 times in a single day. I know because I lived it. Early in my career, before I understood what Photoshop could actually do for me, I sat in a studio chair for eight hours resizing product images one at a time, clicking File > Export, typing a filename, clicking Save, and doing it again. By image 140, I had started making errors.

Why Your Photoshop Presets Are Probably Fighting Your Workflow (And How to Build Ones That Don't)
Workflow Optimization

Why Your Photoshop Presets Are Probably Fighting Your Workflow (And How to Build Ones That Don't)

The first time I realized my presets were working against me, I was three hours into a 200-image e-commerce job for a Chicago ad agency. I’d built what I thought was a bulletproof export action: sharpen, resize to 2000px on the long edge, convert to sRGB, save as JPEG at quality 10. Clean. Logical. The problem was the client’s web platform wanted 1600px, their email team wanted 800px, and their print vendor wanted TIFFs at 300 DPI.

How I Built a Batch Automation System That Processed 500 Product Shots in One Afternoon
Workflow Automation

How I Built a Batch Automation System That Processed 500 Product Shots in One Afternoon

The job came in on a Thursday. Five hundred product images, all needing the same treatment: background removal, shadow drop, color correction to a specific brand profile, resize to 2000x2000 at 72dpi, and export as sRGB JPEGs under 500KB each. The client needed them by Monday morning. A few years ago, that would have meant a miserable weekend. Instead, I had them done by 4pm Friday and spent the rest of the afternoon with my kids.

How AI-Powered Workflow Optimization is Reshaping Creative Automation
News

How AI-Powered Workflow Optimization is Reshaping Creative Automation

The AI Revolution Hitting Creative Workflows I’ve been watching the creative software landscape closely, and I’m genuinely excited about where things are heading. Google just rolled out a suite of AI-powered features designed to streamline complex workflows, and honestly? The implications for digital creators go way beyond what they’re positioning it for. What Google is doing with their Gemini for Science collection mirrors something I’ve been preaching here for years: automation and intelligence should work together to eliminate repetitive friction.